Brunswick
CASE
STUDY
Brunswick® bowls
a perfect 300
with LANSA!
SNAPSHOT
Brunswick built full-stack enterprise-grade apps with LANSA.
Experience is everything at Brunswick
Did you know?
LANSA increased
Brunswick’s speed of
development by 30%!
That’s why for over 125 years, Brunswick has been the leader in bowling products, services and industry expertise for the development and renovation of recreational bowling centers.
The company’s expansive portfolio is a result of being the only fullline supplier of bowling equipment, supplies and consumer products. Brunswick is represented by a large team of North American sales members and a large pool of distributors, located in every market of the world.
Despite this success, the lifeblood of Brunswick’s capital equipment business was running on a 15-year old software application written in Visual Basic 6 (VB6) with a SQL Server back-end. The application was at the end of its life and needed to be replaced. Even more, the application was connected to multiple back-end systems and databases – Windows and IBM – and due to the complex set up, it was difficult to share back-office data across departments. The application had delivered on its initial vision but had reached beyond the extent of its life expectancy, no longer fully meeting business and user expectations.
After failed attempts using open source tools, Brunswick built full-stack enterprisegrade apps with LANSA.
CASE
STUDY
Did you know?
LANSA gave Brunswick
the ability to replace
their manual system
with a point-and-click
solution that worked
for every department
allowing Brunswick to
increase the speed
of their sales.
Customer
Brunswick is the leader in bowling products, services and industry expertise for the development and renovation of recreational bowling centers.
Challenge
Brunswick’s core business operations application had reached end-oflife and needed to be replaced with a new quote to contract solution.
Solution
Delivered enterprise-grade system of record applications for ease of on-going extension and maintenance using the LANSA low-code development platform.
Key Benefits
Increased speed of development by 30 percent, integrated with existing ERP systems and drastically improved user access to critical business information across all major form factors.
CHALLENGE
Keith Arteaga, Brunswick IT Manager, knew the VB6 application had to go. While his team were experts in developing for a specific operating system and technology stack, reaching beyond that stack into multi-UX development was presenting a skill and learning curve challenge. In addition, data silos were impacting the company’s ability to access operational information and manage sales opportunities in a timely manner. For example, before an opportunity became a contract it went through a lengthy validation process. This required users to retrieve information from multiple databases to perform a comprehensive credit analysis, evaluate payment history and assess past product sales. The sales team had to depend on office personnel and numerous manual steps to provide them with this information.
Arteaga’s vision was to replace the old application with a point and click web solution that could be hosted on the same system that drives their back-office processes. By doing so, his team could consolidate user interfaces and data access to bring all their business intelligence data into a single application and architecture. This would
access to quotes, credit approvals, contracts, freight shipments and payment schedules. Sales could much more easily track and manage their opportunities through every phase of the sales cycle. Customer expectations would be more accurately set and met.
The small, hardworking IT team strategized on which framework to build the new application. They were cognizant of their existing IT toolset and did not want to duplicate any functionality. And Arteaga knew that if they used an extended JavaScript (JS) IDE to build the application, back-end development was covered by one of his team members’ existing skills. What was missing, and what they would have to learn, is developing the front-end of the application. The team was up for the challenge, so they moved forward and purchased a cross platform, extended JS toolset.
“After two months into the project our team started to become concerned about manageability,” said Arteaga. “There were no boundaries in the development environment and the split environment was a dramatic departure from how we were used to developing for our ERP. We spent a lot of time jumping
SOLUTION
Slipping behind schedule and concerned about sustainability, development in the split environment stopped. Arteaga turned his attention to finding an easier, long-term platform that would enable his team to collaborate, innovate and integrate with existing systems and databases from a single platform.
The LANSA low-code development platform was attractive to the team because it provided instant access to the architecture of a pre-built enterprise application. This meant the team could focus on business value and not have to learn so many new languages and separate frameworks.
In addition, the LANSA platform would expand the company’s access to data by integrating many systems across Brunswick’s diverse back-office data ecosystem within one development environment.
“With the help of online tutorials, documentation and a few calls to LANSA support, we got started with the LANSA platform quickly,” said Arteaga. “In a short amount of time, we built a lot of functionality that many other companies would not have taken on given the newness of the solution.”
KEY BENEFITS
Brunswick
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