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How Your Business Can Thrive With Multi-Store E-Commerce

by | Apr 12, 2024 | eCommerce Solutions

Planning to grow your business by building a network of stores? Want to introduce new product lines and reach new locations? Wondering how to manage multiple storefronts easily?

Having a one-size-fits-all eCommerce store may not be enough nowadays. Businesses with diverse markets and brands often find that multi-store eCommerce solutions significantly boost their revenue. A BigCommerce report reveals that businesses managing multiple storefronts see an average of 38% higher revenue than those with a single store. LANSA Commerce Edition offers a robust multi-storefront feature that allows merchants to expand internationally from one central login.

LANSA Commerce Edition simplifies managing multiple eCommerce stores. With this platform, businesses can customize product pages, create distinct customer profiles, and configure shipping and payment options for various stores. This solution provides unique storefront branding and domains tailored to different B2B and B2C businesses to enable effective brand differentiation and international market penetration.


Transform Your eCommerce Business

When it comes to creating multi-storefronts, a feature-rich solution is needed that can not only help in building sub-stores quickly but can also help in customizing stores quickly. LANSA Commerce Edition offers a multi-store eCommerce solution with the ability to create and manage multiple sub-stores. With this tool, there is no need to buy additional plugins to create various storefronts.

NTE Electronics’ success story highlights the impact of LANSA Commerce Edition on their business. The company needed a solution to streamline its eCommerce operations and enable it to manage its various sub-stores efficiently. LANSA Commerce Edition helped them by providing the ability to quickly create and manage multiple sub-stores tailored to their different product lines and brands. This not only helped them analyze their consumer preferences and purchase trends, cross-sell and upsell, and monitor product performance but also helped them reach a much larger market than before.

Let us have a look at some of the key features of LANSA Commerce Edition’s multi-storefront capabilities:

    • Custom Branding

LANSA Commerce Edition’s multi-storefront capability enables businesses to build unique branding for each product or store. It includes design templates and custom domains. This feature not only helps firms differentiate their different storefronts, but also tailor them to specific audiences or geographic locations. By customizing branding elements such as fonts, colors, themes, and logos with LANSA Commerce Edition, businesses can build an exclusive brand experience for their customers. This flexibility ensures that each storefront meets the unique expectations of its target market while maintaining brand consistency.

LANSA Commerce Edition to build custom brand for your stores

    • Omnichannel Experience

With LANSA Commerce Edition’s multi-storefront capability, businesses can make their storefront available across multiple devices, such as smartphones, desktops, and tablets. It enables businesses to reach customers wherever they are and provide a seamless user experience across different devices.

    • Multilingual Support

Having an eCommerce store with multilingual integrations would not only enable the translation of content into different languages but also provide a competitive edge in the domestic and international markets. The multi-storefront capability of LANSA Commerce Edition allows businesses to deliver all storefronts in various languages. This feature enables businesses to cater to customers in different regions and reach a global audience. Moreover, this cutting-edge tool also helps in the management of web page content, messages, captions, and labels.

Multilingual e-Commerce platform offering customer support in multiple languages

    • Multicurrency Capabilities

One key aspect of international eCommerce is enabling customers to transact in their preferred currency. LANSA Commerce Edition facilitates seamless multicurrency transactions, allowing businesses to accept payments in different currencies. This makes it convenient for customers from various countries to shop in their storefronts without the hassle of currency conversion.

LANSA Commerce Edition for multicurrency transactions

    • Enhanced Security

Security is a top priority for eCommerce businesses. LANSA Commerce Edition supports SSL TLS 1.2, ensuring secure transactions. This feature encrypts the connection between the customer’s browser and a server, ensuring that all data passed between them, such as personal information and payment details, remains private and free from attack.


Streamline Your Multi-Store eCommerce Operations With Commerce Edition

LANSA Commerce Edition introduces a transformative multi-storefront feature, enabling businesses to target diverse niches and demographics from a unified backend. This tool simplifies operations and offers unmatched opportunities to tailor branding, enhance customer experiences, and capitalize on market trends.

Let’s take a look into the manifold benefits of LANSA Commerce Edition’s multi-store front features:

    • Centralized Management

Managing multiple eCommerce platforms can be daunting, especially when it comes to tracking inventory, sales, and customer data. LANSA Commerce Edition’s multi-storefront feature simplifies the process by providing a centralized platform. This means businesses can oversee all their online stores from a single platform and track inventory, sales, and customer data across multiple storefronts. By centralizing these operations, LANSA Commerce Edition makes it easy to update and change across all storefronts from one place. It can not only save time and resources but also reduce the risk of errors by avoiding the need to log in and out on various platforms.

    • Enhanced Security

Security for eCommerce websites should be the topmost priority for any business, as customers expect their personal and payment information to be protected. The multi-storefront capabilities of LANSA Commerce Edition provide merchants with access to enterprise-level security features, including SSL certificates. This feature helps transmit data in encrypted form between the customer’s browser and the server, ensuring that sensitive information of the store is protected from unauthorized access.

    • Customization

One of the biggest benefits of the multi-storefront feature of LANSA Commerce Edition is that it enables businesses to customize each storefront according to the audience or market. This feature allows businesses to easily create unique experiences for different customer segments, tailoring product offerings, pricing, and promotions to suit different demographics or geographic regions. By providing personalized options, businesses can improve not only customer engagement but also loyalty, leading to higher conversion rates.

    • Scalability

LANSA Commerce Edition’s multi-storefront capability allows businesses to create new storefronts or expand existing ones without worrying about the technical details of managing multiple sites. It helps companies to grow and expand their online presence. This cutting-edge solution ensures optimal performance and stability to handle increased customer demands without compromising user experience.


Manage Multiple eCommerce Stores in One Platform

As businesses expand, the added complexity could cause numerous potential headaches. LANSA Commerce Edition’s multi-storefront capability enables businesses to run their multiple stores or storefronts from a central account without the need to manage multiple logins. By offering a seamless user experience across various devices and supporting multiple currencies as well as languages, this fully integrated self-service eCommerce solution empowers businesses to expand their reach and stay ahead in the global marketplace.


Leverage LANSA Commerce Edition for Multi-Storefront Success

Having a hard time managing multiple storefronts? LANSA Commerce Edition offers an eCommerce platform for B2B and B2C businesses, which can be customized to meet complex requirements. From creating multiple stores and processing orders to managing inventory, this tool provides a holistic solution to address the diverse needs of eCommerce businesses.

Whether growing sales in new regions with localized storefronts, customizing for different customer segments, or streamlining operations to manage multiple brands, LANSA Commerce Edition’s multi-storefront feature can help you grow your business to new heights. Book a demo right away to take the next step towards eCommerce success with LANSA Commerce Edition.